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Shop 26 of This Week's Best New Arrivals

Happy Wednesday! It's time for our weekly installment of new arrivals. In case you're unfamiliar, every week I search high and low to find the best in designer and fast-fashion pieces—all of which just hit stores—so that you can be the first of your friends to wear them. After all, if you're going to buy something, why not beat everyone else to it?

Ready for some shopping? You don't have to answer that, because if you're reading Who What Wear, then we can assume it's an automatic yes, so I'll just get right to it. From wear-now pieces such as light dresses and beachwear to a handful of autumn-ready finds I couldn't help but include, this week's selects give you the option of shopping for summer, fall, or, of course, both at the same time—and is there anything better than that? 

Plus, as always I've got you covered with a range of price points and styles, so there's truly something for everyone. Now you just have to narrow down your favorites and make room in your closet. So what are you waiting for? Shop my picks of the week below and don't forget to check back next Wednesday for another batch of fresh fashion finds.

HVN launched swimwear, and it's as good as you'd expect.
Faithfull's dresses just keep getting better.
What a look.
Well, this is just adorable.
Even with nowhere to go, Area will always get me excited about "party clothes."
The only heel you really need.
This shade of yellow is perfection.
A prime example of why this brand is known for their dresses.
Only the best for your face.
This comes in six colors and each one is better than the next.
This little tee has amazing reviews.
It's hard to find this suit in stock so, if you've been eyeing it, now is the time.
I need this.
You should probably own a shacket before fall gets here.
Isn't this a dream?
Chains make any bag instantly more interesting.
This new-in top is already on it's way to selling out.
No basic sweaters here.
I can never resist a good tank.
It is August, after all.
PatBo pajamas? Say no more.
I'm never getting over the whole loungewear kick of 2020.
This one is a must.
All you need to know about this cool camp shirt is that it does, in fact, come with matching shorts.
It's almost too chic.
This belt is adjustable, so you can style it in so many ways.

Next: I shop all day for a living—these are the coolest things I've seen this month.



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